If you’ve ever wondered how to start an online business with just $100, you’re in the right place. Selling digital products changed my life, allowing me to scale from a small investment to a $10,000+ revenue stream—without inventory, shipping, or high overhead costs.
In this blog, I’ll break down exactly how I did it and how you can replicate my success to build your own profitable digital product business.
Why Digital Products?
Unlike physical products, digital products offer:
✔ Low upfront costs – No inventory or manufacturing expenses
✔ Unlimited scalability – Sell the same product repeatedly without extra costs
✔ 100% profit margins – No production or shipping fees
I knew that if I wanted to make money online, I needed a business model that was:
✅ Automated (so I wasn’t trading time for money)
✅ Scalable (so I could make money while I sleep)
✅ Low-cost (so I could start with minimal investment)
That’s when I discovered digital products—the ultimate passive income stream.
Step 1: Choosing the Right Digital Product to Sell
I started by researching high-demand digital products that people were actively buying. Some of the most profitable options include:
- Ebooks 📖 (Guides, how-tos, and industry knowledge)
- Canva Templates 🎨 (Social media posts, presentations, planners)
- Printables 🖨️ (Worksheets, planners, budget trackers)
- Stock Photos & Videos 📸 (For bloggers, businesses, and marketers)
- Online Courses 🎓 (Teaching a skill in video or text format)
📌 Pro Tip: Use tools like Google Trends, Etsy, and Pinterest to research trending digital products before creating one.
Step 2: Creating My First Digital Product (with Just $100)
With a small budget, I had to be strategic. Here’s how I spent my first $100:
💰 $15 – Domain & Website: I used Namecheap and Shopify to build my store.
💰 $30 – Canva Pro Subscription: Designed my product and branding.
💰 $40 – Ads & Promotion: Ran low-budget Facebook and Pinterest ads.
💰 $15 – Mockups & Templates: Purchased ready-made designs to speed up the process.
📌 Pro Tip: If you don’t want to create products from scratch, check out ResellReady.co for done-for-you digital products that you can resell for profit!
Step 3: Listing & Selling My Digital Products Online
To maximize my reach, I sold my digital products on multiple platforms:
✅ Etsy – Great for selling printables, templates, and ebooks.
✅ Gumroad – Ideal for ebooks, courses, and digital downloads.
✅ Shopify – My own branded store for long-term growth.
✅ Creative Market – Perfect for design templates and digital assets.
📌 Pro Tip: I used SEO-friendly product titles like “Editable Budget Planner Printable | Instant Download” to rank on Google and Etsy search.
Step 4: Marketing & Scaling to $10,000
Creating a product is just the first step—marketing is what brings in real sales. Here’s how I got my first 100+ customers:
🔹 Pinterest Marketing: I created viral pins that drove free traffic to my store.
🔹 Facebook Ads: A small $5/day ad brought in consistent daily sales.
🔹 Email Marketing: I offered a freebie (like a mini digital planner) in exchange for email subscribers, then sold them the full version later.
🔹 TikTok & Instagram Reels: Short video content showcasing my product in action.
📌 Pro Tip: The key to success is social proof—I encouraged buyers to leave 5-star reviews, which boosted my credibility.
Step 5: Automating & Scaling to Full-Time Income
Once I saw consistent sales, I automated my business using:
✔ Shopify & Etsy Auto-Delivery – No manual sending, buyers get their product instantly.
✔ Canva & Photoshop Templates – Batch-create multiple digital products at once.
✔ Facebook & Google Retargeting Ads – Retarget visitors who didn’t buy the first time.
Within three months, I had turned my small $100 investment into $10,000. From there, I reinvested profits to create more digital products, leading to a full-time passive income stream.
Final Thoughts: Can You Do It Too?
Absolutely! Selling digital products is one of the best ways to make money online, even if you don’t have a big budget.
💡 The key steps to follow:
✔ Find a profitable product idea
✔ Create it using affordable tools like Canva
✔ Sell it on high-traffic platforms like Etsy & Shopify
✔ Market it using social media, ads, and SEO
🚀 Want to skip the hard work? Get access to done-for-you digital products and start selling instantly at 👉 ResellReady.co
Got questions? Drop a comment below! Let’s build your digital empire together!